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Meat Shortages Mean It’s Time to Try Plant-Based Protein


 During instances of trade, lots of us find consolation in easy pleasures. Like a first-rate burger.

Yet, a number of the ones easy pleasures had been compromised through the dramatic modifications because of COVID-19, together with the disruption of the animal meat enterprise. Meat flowers are last, causing the meat to be harder to discover and its prices to upward thrust. Some grocers are restricting the number of meat customers can purchase to cut down pantry loading.

I recognize these troubles will be resolved because the pandemic subsides. The animal meat industry will recover, and delivery chains will be restored. But proper now, you may be asking: What do I do without meat?

It's time to try protein-based vegetables. Made from easy ingredients, Lightlife

plant-primarily based meat is as nutritious as it is delicious. And you could locate the products for your grocer’s meat case.

I accept as true with we’re all looking to solve the identical complex task: how to feed Americans in the course of this pandemic. But I do trust no food regimen ought to be completely dependent on animal meat. That’s why Lightlife is dedicated to turning in plant-based protein at some stage in the U.S. To ensure as many humans as possible have to get entry to to the food they need.


If you need to consume meat, eat meat. But we trust you ought to additionally devour flora: complete flowers and plant-based total protein. That’s why we strive to deliver more high-protein options for your table. Fortunately, the fashion toward ingesting greater plant-based total protein commenced well before COVID-19, driven by way of a desire for greater stability and variety in our diets, as evidenced by way of the fact that 44 percent? Americans now describe themselves as flexitarian.


In reality, Lightlife sales have been up notably inside the first area of 2020. And the long run, the plant-based meat category is predicted to grow exponentially, with the Good Food Institute predicting a threefold growth in the number of American families regularly shopping for plant-based protein1.

The reality is it takes a bit extra paintings in recent times to make a good burger, even the ones we make with easy substances. I need you to recognize that we’re committed to your dinner desk. And your lunch table. And in case you want a burger for breakfast, your breakfast table, too.


I am so proud of our manufacturing teams running around the clock to make sure our merchandise is available at your nearby grocer. To ensure their health and protection, we have taken extra steps inclusive of social distancing wherever viable, daily temperature exams and health screenings, face coverings, elevated sanitation efforts, and staggered breaks and start instances to lessen the capacity for congestion. This is similar to the sanitation approaches our crew is already conversant in, and the sort of Personal Protective Equipment (PPE) we automatically wear.


This is all part of our willpower to get wonderful, plant-based protein to your tables. Because whether your burger is made from floor pork or plant-based totally components, an excellent burger is something we can all agree on.

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